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The Yard Milkshake Bar: After Shark Tank, Owner, Locations

Benjamin Ethan Parker Cooper • 2026-09-10 • Reviewed by Hanna Berg

You’ve probably seen the jar – an over-the-top milkshake piled with brownies, doughtnuts, and candy, served in a mason jar. That’s the signature of The Yard Milkshake Bar, a Gulf Shores-born dessert brand that appeared on Shark Tank in 2019 and grew from its original 2017 Gulf Shores location to roughy 30 stores by 2025.

Founded: Gulf Shores, Alabama ·
Shark Tank appearance: 2019 ·
Locations: Around 30 across the U.S. ·
Specialty: Over-the-top milkshakes, sundae, premium ice cream ·
Press mentions: Shark Tank, TODAY Show, USA Today 10Best

Quick snapshot

1Confirmed facts
2What’s unclear
  • Which shark invested (reported Mark Cuban, not officially confirmed)
  • Jar keep-or-return policy (varies by location)
  • Net worth or revenue figures
3Timeline signal
  • 2017: first location opens in Gulf Shores
  • 2019: Shark Tank appearance
  • 2025: 31 locations in 16 states reported
4What’s next
  • Franchise continues to expand; check official site for new locations
  • Ownership structure and financials remain undisclosed

The key facts below consolidate the brand’s publicly verifiable identifiers.

Key facts about The Yard Milkshake Bar
Label Value
Founded Gulf Shores, Alabama
Shark Tank appearance 2019 (Seaon 11, Episode 7)
Locations Around 30 across the U.S.
Signature products Over-the-top milkshakes, sundaes, premium ice cream
Notable press Shark Tank, TODAY Show, USA Today 10Best
Franchise model Yes – structured as a franchise business

What happened to The Yard Milkshake Bar after Shark Tank?

Did The Yard Milkshake Bar get a deal on Shark Tank?

Logan and Chelsea Green pitched The Yard Milkshake Bar on Shark Tank Season 11 Episode 7, airing on 2019-11-10, asking for $400,000 in exchange for 10% equity. According to Shark Tank Talks (fan recap site), Mark Cuban agreed to invest $400,000 for 22% equity in the franchise business. The deal was a thumbs-up – though the exact terms have not been confirmed by the brand’s official communications.

The company now markets itself as “As seen on Shark Tank” on its official website, cementing that TV moment as a central part of its identity.

How many locations does The Yard Milkshake Bar have now?

The franchise has grown steadily. A Jax Daily Record report from May 2022 counted 22 locations across 11 states. By April 2024, The Daily Meal reported 29 locations. The most recent count from January 2025 puts the number at 31 locations in 16 states. While the expansion is real, the brand does not publish a real-time location counter, so the exact number may vary.

The pattern: steady growth driven by franchisee interest, but with no public earnings disclosures to show profitability.

Who is the owner of The Yard Milkshake Bar?

Who founded The Yard Milkshake Bar?

The brand was founded by Chelsea Green and Logan Green. Shark Tank Talks reports that the Greens opened the first location in Gulf Shores, Alabama, in 2017, after Chelsea and her mother had previously run an ice cream shop starting in 2011. Gulf Coast Journeys confirms the 2017 opening date. Whether the Greens still own the majority stake after the Shark Tank deal is not publicly documented. The company’s franchise structure suggests outside investors may hold equity, but the official site lists no current ownership details.

The implication: while the Greens are the public faces, the current ownership structure remains opaque – a common gap for Shark Tank brands that transition to franchising.

Do you keep the jar at The Yard Milkshake Bar?

Are The Yard Milkshake Bar shakes served in jars?

Yes – the brand’s signature milkshakes are served in mason jars, a key part of the “over-the-top, Instagram-worthy” experience. Whether customers keep the jar is not a uniform policy. The official website and the Shark Tank Recap mention the jar as a vessel but do not state a keep-or-return rule. Several franchisee locations may treat the jar as disposable or ask customers to return it. The safest bet: ask your local store before ordering.

The catch: what looks like a free souvenir is probably just the container – check first or risk disappointment.

Which shark invested in The Yard?

Who invested in The Yard Milkshake Bar on Shark Tank?

According to Shark Tank Talks (fan site), Mark Cuban made the investment offer of $400,000 for 22% equity. This claim is sourced from a tier-3 recap site; no official Shark Tank press release or brand statement confirms Cuban’s involvement. Other sharks did not bid. Until the brand or Cuban himself publicly acknowledges the deal, this detail remains in the “reported but unconfirmed” category.

The trade-off: fans get a satisfying story, but readers deserve a clear label – this is a reported fact, not an official one.

Where are The Yard Milkshake Bar locations?

Which locations are listed on the official website?

The Yard maintains a Locations & Menus page that shows franchisee-operated stores. Known locations include downtown Atlanta (341 Marietta St. NW, opened July 2020), Jacksonville, Florida (4906 Town Center Parkway, opened May 2022), Pigeon Forge, Tennessee (2530 Parkway #5), and Virginia Beach (3229 Virginia Beach Blvd).

Does The Yard Milkshake Bar have a Columbus location?

As of the latest available data, Columbus, Ohio, is not listed on the official locations page. However, the chain’s rapid growth means new stores open regularly. Check the brand’s official site for the most current list – it’s the only authoritative source for new openings.

Why this matters: local franchisee announcements often appear on social media before the official site catches up, so also follow The Yard Milkshake Bar’s Facebook page for real-time updates.

What is on The Yard Milkshake Bar menu?

What makes The Yard Milkshake Bar shakes “over-the-top”?

The brand’s official positioning is “your ultimate dessert destination, specializing in over-the-top milkshakes, decadent sundaes, and premium ice cream creations.” Menus vary by location but typically include build-your-own options. The Daily Meal reports a base of 28 ice cream flavors with toppings like brownies, cheesecake slices, and doughnuts. The price range is not officially published, but customer reviews on the locations page often list shakes between $8 and $15 depending on size and extras.

The trade-off: the visual spectacle drives social media buzz, but the actual cost can catch first-time visitors off guard – always check the local store’s menu board.

What is The Yard Milkshake Bar’s net worth?

Is the net worth estimate publicly reported?

No verifiable net worth figure exists in any tier-1 or tier-2 source. The brand is privately held and does not disclose revenue or profit. Any number circulating on fan sites or forums is speculative. The only concrete data point is the $400,000 deal valuation from the Shark Tank pitch (which valued 10% equity at $4 million simple extrapolation, but that was for the franchise business, not the entire company).

The pattern: fans want a number, but the brand’s opacity around financials makes any estimate misleading. Treat all net worth claims as unverified unless attached to audited statements.

How to plan your visit to The Yard Milkshake Bar

  1. Find your nearest location – Use the official locations page or the brand’s Facebook page to confirm the store is open and operating.
  2. Check menu and prices – Each franchisee sets its own menu and pricing. Call ahead or visit the store’s social media for the latest offerings.
  3. Confirm the jar policy – Since no universal rule exists, ask the store directly whether you keep the mason jar or return it.
  4. Order and enjoy – Expect a wait during peak hours; these shakes take time to assemble. Snap a photo – that’s half the experience.
What to watch

The Yard’s growth is impressive, but the lack of centralized financial data means potential franchisees should request the franchise disclosure document (FDD) directly from the company before investing.

Timeline

  • Before 2019: The Yard Milkshake Bar is founded in Gulf Shores, Alabama (Gulf Coast Journeys).
  • 2019: The brand appears on Shark Tank and gets a thumbs-up (official site).
  • 2020: Atlanta location opens (Atlanta Journal-Constitution).
  • 2022: 22 locations in 11 states (Jax Daily Record).
  • 2024: 29 locations (The Daily Meal).
  • 2025: 31 locations in 16 states reported (Shark Tank Talks).

Clarity check

Confirmed facts

  • The Yard Milkshake Bar was founded in Gulf Shores, Alabama (Gulf Coast Journeys).
  • It appeared on Shark Tank in 2019 (official site).
  • It has around 30 locations across the U.S. (The Daily Meal).
  • It specializes in over-the-top milkshakes, sundae, and premium ice cream (official site).
  • It has been featured on the TODAY Show and USA Today 10Best (USA Today 10Best).

What’s unclear

  • Exact founding year of the first location (2017 is reported but not officially confirmed).
  • Identity of the current owner or founding team after the Shark Tank deal.
  • Which shark invested in The Yard on Shark Tank (Mark Cuban reported but unconfirmed).
  • Whether customers can keep the jar at any specific location.
  • Net worth or revenue figures.
The upshot

The Yard Milkshake Bar is a textbook case of Shark Tank buzz driving franchise growth – but the brand’s refusal to disclose ownership and financial details leaves both customers and potential investors in the dark.

Your ultimate dessert destination, specializing in over-the-top milkshakes, decadent sundaes, and premium ice cream creations.

— The Yard Milkshake Bar official website

Born in Gulf Shores, Alabama, and getting the thumbs-up on the TV show ‘Shark Tank’ in 2019…

USA Today 10Best (awards profile)

…alway dreaming up new ways to bring you the most delicious, over-the-top desserts.

The Yard Milkshake Bar Facebook page

The Yard Milkshake Bar has ridden the Shark Tank wave to a respectable 31-location franchise, but the brand’s strategic silence on ownership and the investing shark leaves a gap that fans and potential franchisees can only fill with patience. For the dessert lover who just wants a photogenic shake, the message is simple: check your local store’s policy on jars, and enjoy the sugar rush. For the would-be franchisee, the decision is clear: request the FDD, or walk away.

Frequently asked questions

What are The Yard Milkshake Bar hours?

Hours vary by location. Check the official locations page or call the specific franchisee.

Is The Yard Milkshake Bar open on weekends?

Most locations are open on weekends, but hours can differ. Use the store locator or social media for the most accurate info.

Does The Yard Milkshake Bar serve sundaes and ice cream?

Yes – the menu includes decadent sundaes and premium ice cream alongside the signature milkshakes.

What is The Yard Milkshake Bar known for?

Over-the-top milkshakes served in mason jars, often stacked with brownies, doughnuts, and candy.

How do I apply for a job at The Yard Milkshake Bar?

Career opportunities are managed locally. Visit a store in person or check their social media for hiring notices.

Is The Yard Milkshake Bar a franchise?

Yes – the business operates as a franchise model, with individual franchisees running each location.

What is the most recent location count?

According to Shark Tank Talks, there were 31 locations in 16 states as of January 2025.



Benjamin Ethan Parker Cooper

About the author

Benjamin Ethan Parker Cooper

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